SEO software & tools play a major role in marketing strategy today.
Ahrefs: SEO Keyword Tool
Ahrefs is an All-in-one SEO toolset, with free Learning materials and a passionate Community & support.
Referring domains & backlinks
Organic traffic & keywords
The Ahrefs team takes great pride in collecting, processing and storing large amounts of data for search marketing professionals, process large amounts of clickstream data to maintain the world’s largest third-party database of search queries, with estimated monthly search volume and advanced keyword research metrics.
Google Search Console & Google Trends for SEO
SEMRush- Marketing SEO
360 View Competitive Analysis
Take a deep dive into any of your competitors’ data:
- Ad campaigns
- Top performing content
Use Competitors reports to see who you’re up against.
Use the Topic Research tool to gather thousands of new topics related to your area of interest to get Content Ideas Generation.
Complete Link Building Workflow
- Run Backlink Gap analysis to find out who is linking to the other sites in your niche, but not yours.
- Analyze the data on a competitor’s backlinks with our Backlink Analytics reports.
- Set up an outreach campaign in the Link Building Tool.
Moz – SEO Software
Keyword Research -Understand search intent, find traffic-driving keyword opportunities, and rank.
Rank Tracking To know what’s working, you need to accurately track how you’re ranking for keywords.
Site crawler digs through your site to find technical issues and shows you how to fix them.
Audit your on-page SEO and get recommendations to boost rankings.
Link Research, Analytics & Reporting